Upcoming Webinars
PMSA & Trinity Life Sciences: Effective Customer Engagement Models in the “New Normal”
September 18, 2024 @ 12:00 PM Eastern
Today’s “New Normal” is a constant effort to optimally reach and engage rapidly changing customers by applying novel approaches to democratizing and transforming data. Join Nancy Phelan, SVP & Head of Customer Engagement (CE) at Trinity Life Sciences for an in-depth investigation of CE models that work, including insights from a new landscape study on the drivers and obstacles to achieving success when applying an omnichannel strategy. Attendees will gain insights and data to help lead their organizations and teams in navigating this “New Normal” that is here to stay.
Speaker: Nancy Phelan, SVP & Head of Customer Engagement (CE), Trinity Life Sciences
Nancy is a recognized industry thought leader and expert in customer engagement and omnichannel, with a proven track record of pioneering digital first and data driven approaches to drive performance and achieve outcomes in life sciences. With over 25 years’ experience in the biopharma and service industry, she has led significant transformation across industry spanning organizations including Novartis, BMS and Pfizer. Her track record has been recognized by industry including MM+M Woman of Distinction, DTC Hall of Fame, PM 360 ELITE Digital Crusader, Working Mother Cover Mom and Pharmaceutical Executive 40 under 40. Nancy is motivated to disrupt the status quo and improve the quality of life and health outcomes of people around the world through designing more authentic, personalized interactions and access to information.